{"id":17965,"date":"2022-06-02T10:26:58","date_gmt":"2022-06-02T14:26:58","guid":{"rendered":"https:\/\/foundationforpuertorico.org\/?p=17965"},"modified":"2022-06-24T16:49:00","modified_gmt":"2022-06-24T20:49:00","slug":"marketing-and-digital-presence","status":"publish","type":"post","link":"https:\/\/foundationforpuertorico.org\/en\/marketing-and-digital-presence\/","title":{"rendered":"Marketing and digital presence"},"content":{"rendered":"\t\t
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Through three educational modules business owners will go from the basic concepts of the industry to the complexity of developing marketing campaigns, as well as strategies for customer acquisition and loyalty. It will provide individualized technical assistance to each business to develop a humanized brand, a marketing strategy (including digital) and to establish e-commerce as one of the company\u2019s revenue streams, on an industry-specific platform. As a result, it is intended that businesses establish e-commerce (as applicable) with a sales strategy and a complete the development of a marketing strategy.<\/p>

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\u2022<\/b>Modality: Face-to-face\/ in-person<\/p>

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\u2022<\/b>Trainings per cohort: 4 workshops (4 hours each + Q&A session)<\/p>

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\u2022<\/b>Individual counseling: 1 session per business (1.5 hours)<\/p>

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\u2022<\/b>Total hours per cohort\/per business: 17.5 hours<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Through three educational modules business owners will go from the basic concepts of the industry to the complexity of developing marketing campaigns, as well as strategies for customer acquisition and loyalty. It will provide individualized technical assistance to each business to develop a humanized brand, a marketing strategy (including digital) and to establish e-commerce as […]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"give_campaign_id":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-17965","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nMarketing and digital presence - Foundation for Puerto Rico<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/foundationforpuertorico.org\/en\/marketing-and-digital-presence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing and digital presence\" \/>\n<meta property=\"og:description\" content=\"Through three educational modules business owners will go from the basic concepts of the industry to the complexity of developing marketing campaigns, as well as strategies for customer acquisition and loyalty. 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